Newsletter infrastructure on Resend.

For publishers who want full control of sending, we build and support complete newsletter infrastructure on Resend: broadcasts, tracking, replies, list hygiene and authentication.

The opportunity

Where Resend shines, and where we come in.

Resend does a lot well. The opportunity is in the work around it: the hours spent by hand, the revenue it does not handle and the data that never connects.

Where Resend shines

  • A modern sending API with broadcasts, segments, topics and automations
  • Webhooks for every delivery and engagement event
  • Inbound email for replies and automation

Where we come in

  • Broadcast and template editors are built in, but there are no signup forms, archive or newsletter website until you build them
  • Deliverability and list hygiene are your responsibility
  • You need software built and maintained around it
How we help

Help, custom builds, integrations and migrations.

Expert help

Domain setup, authentication, sending limits, deliverability and debugging, from a team that runs production newsletters on Resend.

Custom builds

Broadcast pipelines that render your templates, inbound reply handling, archives, signup forms and profile capture on your own site.

Integrations

Webhook event tracking for opens, clicks, bounces and complaints, rolled into your own reporting, CRM and analytics.

Migrations

Moving from a newsletter platform to Resend, with subscribers, archive and signup flows rebuilt on infrastructure you own.

How it fits together

Resend at the center, everything else connected.

Typical projects

What publishers on Resend ask us to build.

Complete newsletter stack

Templates, broadcasts, archive, signup and reporting built on Resend, owned entirely by you.

Reply and event handling

Webhooks and inbound email wired into reporting, outreach and list hygiene.

Migration onto Resend

Moving from a newsletter platform to infrastructure you control, with deliverability protected.

From our work

The production engine we built for a B2B newsletter sends every issue through Resend broadcasts, captures delivery and engagement events through webhooks, detects inbound replies, and removes bounced and complaining contacts automatically.

Read the case study
FAQ

Resend questions.

Don't see yours? Ask us.

Why build a newsletter on Resend instead of a newsletter platform?

Control. You own the templates, the data and the pipeline, and pay for sending rather than a platform. It suits publishers who want custom workflows.

Do you handle deliverability on Resend?

Yes. We set up authentication, warm-up, list hygiene and monitoring, and build bounce and complaint handling into the system.

Can you migrate us to Resend?

Yes. We have moved a publication from Beehiiv to Resend, including its archive and signup flows.

Partner with Inkwell

Own your sending stack.

Tell us how you use Resend today and what you need. We'll come back with a plan.

Beehiiv, Substack, Ghost, Kit, Mailchimp, Klaviyo, Sailthru, Iterable and Resend are trademarks of their respective owners. Inkwell is an independent agency and is not affiliated with or endorsed by them.