Operations Systems
Content production, AI-assisted or fully handwritten, plus editorial workflow, internal tools and deliverability. Your editor reads, approves and sends.
See operations systemsCustom software for newsletter and media organizations.
This is where we started, and we know this world best. Not another platform to sign up for: we build production pipelines, sponsor operations and growth systems on top of the platform you already send from.
Publishers we've worked with
What we build
Less copy and paste. More newsletter.
Most newsletters run on a patchwork of platform settings, spreadsheets and inbox threads, held together by hand, usually at 6 a.m. on send day. We replace it with one system built for how you work.
Monetization Systems
Outreach that finds sponsors, portals where they build and preview their own ads live, and contracts and invoicing that run without a spreadsheet.
See monetization systemsGrowth Systems
Paid campaign management, referrals, lifecycle emails and attribution that show which readers stay, built into the same system you run every day.
See growth systemsBuilt on the platform you already send from.
We build on every major email platform, and migrate between them when it's time to move.
Logos are trademarks of their owners. Inkwell is independent and not affiliated with these platforms. All platforms
Calculator
What is your newsletter's busywork costing you?
Enter your issues, hours and sponsor slots to see the time a system could free up and the inventory you are leaving unsold.
Run your numbers
Takes about a minute. Every formula shown.
FAQ
Common questions.
Do we have to replace our email platform?
Usually not. We build around the platform you already use. When a move does make sense, we plan and run the migration for you.
How do you use AI in newsletter software?
For the heavy lifting: research, drafts, fact and citation checks, data entry, ad creative and reports. A person approves everything before it reaches a reader or a sponsor.
Who owns the software you build?
You do. Code, data and accounts, from day one, with documentation for whoever works on it next.
Partner with Inkwell
Let's build the system behind your newsletter.
Tell us how your newsletter runs today and where the time goes. We'll come back with a plan.